The Appture Blog

Real Strategies. Real Systems. Real Results.

The Oscars Just Told You Where Youtube Content Is Heading. Most Businesses Aren’t Listening.

Youtube Content Is King. The Academy of Motion Picture Arts and Sciences signed a deal that gives YouTube exclusive global rights to the Oscars starti...

YouTube Became Digital Headquarters While Everyone Was Chasing TikTok

I used to think social media was about building followers. That’s what everyone said—grow your audience, engage your community, post consistently ...

AI content sounds robotic.

If you’re ready to build marketing systems that deliver, we should talk. Many believe AI content is inherently bland. I disagree. From my observ...

Marketing Isn’t An Expense. It’s Infrastructure.

If you’re ready to build marketing systems that deliver, we should talk. Two companies- same market, same capital. One thrives, the other barely...

The Lead Generation Advice Industry Has an Execution Problem

The Lead Generation Advice Industry Has an Execution Problem I’ve spent two decades watching the gap between what people say works in lead generatio...

Youtube Marketing: It will replace your website.

Youtube Marketing: It will replace your website. YouTube is quietly replacing cable in Dallas–Fort Worth, and most local businesses are still treati...
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